Free AI Content Brief Generator
Build SEO-friendly H1/H2/H3 structures with writer instructions, keyword ideas, word-count ranges and optional SERP-based research.
Start with the basics
For a quick outline, enter a keyword and keep the default settings. Open advanced options only when you need tighter control.
Advanced options
Research settings
Research Mode uses Perplexity for live SERP coverage before OpenAI creates the outline. It is slower and should have stricter limits.
Generated outline
| Structure | Instructions | Words | |
|---|---|---|---|
| — | Generate an outline first. | — |
Content briefs should not start as a loose list of headings.
Many SEO briefs look structured on the surface, but they are built from weak inputs: one keyword, a few copied competitor headings, and vague instructions for the writer. That usually leads to articles that cover the topic, but do not clearly match intent, structure, depth, or business purpose.
Bad briefs create content that is technically written, but strategically weak.
- × Headings are generated without intent, so the article may not match what users or search results actually expect.
- × Competitor pages are copied blindly, instead of being used as context for a better and cleaner structure.
- × Writers receive vague instructions, which leads to generic sections, repeated points, and weak coverage.
- × Word count and section depth are guessed, instead of being distributed based on page type and content purpose.
Structured outlines
The tool builds clean H1, H2, and H3 structures based on the keyword, page type, intent, and selected depth.
Writer-ready briefs
Writer brief mode adds section goals, what to include, keyword notes, intro ranges, word count ranges, and CTA guidance.
Intent-aware structure
Blog posts, service pages, category pages, comparison pages, landing pages, and guides need different structures. The tool adjusts the outline around that logic.
Optional research layer
Research mode can add SERP-based context before the outline is generated, so the brief is not based only on a single keyword.
How to create a cleaner SEO content brief.
Start with the primary keyword, define the page type, adjust the structure settings, and use writer brief mode when you need instructions that are ready for content production.
Add the main keyword
Enter the primary keyword that should define the page topic and search intent.
Choose page type
Select whether you need a blog post, service page, category page, comparison page, landing page, guide, or glossary.
Adjust structure settings
Control H1, FAQ, conclusion, number of H2s, heading length, density, and target word count.
Add research context
Use secondary keywords, competitor URLs, and research mode when the brief needs stronger SERP-based coverage.
Generate and review
Review the H1/H2/H3 structure, writer instructions, keyword notes, word ranges, and section logic before sending it to a writer.
Need help turning this into an SEO strategy?
These tools help generate structures, clusters, semantics and planning data. If you need implementation, strategy or technical guidance, I can help turn the output into a real SEO workflow.